Email Marketing Management

What is it ?

The one-two punch of email and text messaging allows you to send the right message at the right time to virtually all of your customers. Even better, both channels offer two-way communication (after all, engaging is about having a conversation.)

Why Start?

The most significant advantage of Email and SMS marketing is obviously in the ability to reach any recipient directly with the message you want. Both methods are sure to give your company exposure increasing your ROI with higher visibility.

Our Solution

Ideal Visibility will setup an Email and SMS campaign for your company, handle the content, and strategize with you to insure your campaigns are effective for direct customer contact.
See Pricing

Benefits Of Email Marketing

Growing the value of your customer relationships while also converting new prospects can be a tough challenge.

Ideal Visibility’s email marketing strategies and tools will assist you in gathering emails that will bring results.

Benefits of email marketing with Ideal Visibility include:

Maximizing Your Marketing ROI
Email marketing is 20 times more cost-effective than traditional media
For only a few pennies, email can drive traffic to your storefront or Website
It’s six to 12 times less expensive to sell to an existing customer than to a new one

Increasing Customer Loyalty And Profitability

Deeper relationships drive profitability
Email is an easy and inexpensive way of establishing early and long-lasting relationships
Send newsletters, promotions, new service announcements or event invitations

Good Email Content Works!

When creating emails, include links to specific landing pages and blogs that can further engage the prospect or customer.
Provide a special offer or original content, anything that will help you gain more insight into what the individual is potentially interested in.

In addition to customized landing pages, allow recipients to opt-in to receiving email communications so that you aren’t bothering people with emails they don’t want to read. This creates a list of qualified prospects, which increases the likelihood of conversions.

Once you have email lists ready to go, tailor your campaigns to specific objectives and target markets to maximize open rates and clickthroughs.
Sending personalized messages shows that you’re paying attention to what content a consumer is interacting with, and this makes them much more likely to take the time to read your message.

In the mobile-centric world we live in, we expect every website and email to be optimized for mobile devices.
About 45% of emails are opened from a mobile device, so make your email is functional and every webpage and link included is mobile-friendly.
From our own experiences, we know how frustrating it is to come across a webpage that doesn’t load or isn’t readable without zooming,
so keep that in mind when composing emails.